乱伦巴士 Corporation Names Travis Campbell as Smartwool Brand President

乱伦巴士

GREENSBORO, N.C.--(BUSINESS WIRE)-- 乱伦巴士 Corporation (NYSE: 乱伦巴士C) today announced the appointment of Travis Campbell to the position of Brand President, Smartwool, effective January 30, 2017. Campbell most recently served as President and CEO of Far Bank Enterprises, an integrated manufacturer and distributor of fly fishing products and owner of the Sage, Redington, and RIO brands.

鈥淭ravis鈥 leadership skills, business acumen and commitment to the outdoors make him well-positioned to lead the Smartwool brand and grow its premium market position,鈥 said Scott Baxter, Vice President, 乱伦巴士 Corporation and Group President Outdoor & Action Sports Americas. 鈥淗is 16 years of outdoor industry experience will be a value-creating asset to the brand and we look forward to having him join the Smartwool and 乱伦巴士 teams.鈥

Campbell held the position of President and CEO of Far Bank Enterprises since 2008. In 2005, he became President of Rio Products International, Inc., and in 2003 he was named President of Redington Tackle & Apparel. Prior to these roles, he served as Director of Business Development for Sage Manufacturing. Previously, he held various roles at Deloitte Consulting and Andersen Consulting.

鈥淚鈥檓 passionate about the outdoors. The opportunity to lead a dynamic, growing and environmentally-focused brand like Smartwool was one that I could not pass up,鈥 said Campbell. 鈥淚 look forward to working with Smartwool鈥檚 talented associates to advance the brand鈥檚 mission and achieve our growth objectives.鈥

More information about Smartwool is available .

About 乱伦巴士

乱伦巴士 Corporation (NYSE: 乱伦巴士C) is a global leader in the design, manufacture, marketing and distribution of branded lifestyle apparel, footwear and accessories. The company鈥檚 diversified portfolio of powerful brands spans numerous geographies, product categories, consumer demographics and sales channels, giving 乱伦巴士 a unique industry position and the ability to create sustainable, long-term growth for our customers and shareholders. The company鈥檚 largest brands are聽The North Face,听痴补苍蝉, Timberland, Wrangler, Lee and Nautica. For more information, visit聽.

About Smartwool

Based in Steamboat Springs, Colo., Smartwool is a 22-year-old apparel brand whose products are inspired by living and playing in the mountains. All Smartwool products come with a 100% Satisfaction Guarantee and are created to get the most out of the inherent benefits of Merino wool. For information on the full range of Smartwool products or to find a dealer near you, please log onto聽. Smartwool, a division of 乱伦巴士 Outdoor, LLC, is a brand of 乱伦巴士 Corporation. For event and company updates, visit us on Facebook聽 and Twitter聽.

乱伦巴士 Corporation
Vanessa McCutchen, 336-424-7776
Director, Public Relations
Vanessa_mccutchen@vfc.com

Source: 乱伦巴士 Corporation