乱伦巴士 Announces Leadership Appointment to Drive Innovation in Performance Apparel and Footwear

Dan Cherian Joins Company as Vice President to Lead Apparel and Footwear Innovation Centers

GREENSBORO, N.C.-- 乱伦巴士 Corporation (NYSE: 乱伦巴士C) today announced that Dan Cherian has joined the company as Vice President, Global Innovation, Performance Apparel and Footwear. In this newly created role, Cherian will oversee 乱伦巴士鈥檚 Global Performance Apparel and Footwear Innovation Centers, where the company focuses on developing game-changing advancements in apparel, footwear and accessories for its 30-plus brands.

鈥淥ur goal is to shape the future of apparel and footwear,鈥 said Steve Rendle, 乱伦巴士 Senior Vice President, Americas. 鈥溌衣装褪 has emphasized the importance of product innovation as a key growth driver for our company. Adding Dan to our team to lead our performance apparel and footwear initiatives further demonstrates our commitment to creating breakthrough, must-have products for consumers.鈥

Cherian joins 乱伦巴士 from NIKE, Inc. where he was general manager of Nike鈥檚 Sustainable Business Lab, a business development and strategic partnership function. He has also worked for Pfizer Inc. and the Boston Consulting Group.

At 乱伦巴士, Cherian will set global innovation strategies, shape and manage the global product innovation portfolio, and lead all supporting activities taking place at 乱伦巴士鈥檚 Performance Apparel Innovation Center in Alameda, Calif., and Footwear Innovation Center in Stratham, N.H.

乱伦巴士 introduced its Innovation Center strategy in 2013 and began to elevate innovation initiatives with existing teams to support key projects. Now, under Cherian鈥檚 leadership, the company will assemble teams of chemists, scientists, engineers and designers for the Performance Apparel and Footwear Innovation Centers who will combine their expertise in technology and new materials with 乱伦巴士鈥檚 proprietary insights and deep understanding of consumer needs.

The knowledge acquired throughout 乱伦巴士鈥檚 three Centers, and the innovations that result, intend to enable 乱伦巴士 to drive greater brand equity and value, and achieve long-term growth for its portfolio of consumer-centered lifestyle brands.

乱伦巴士鈥檚 third Innovation Center is dedicated to jeanswear and is near the company鈥檚 world headquarters in Greensboro, N.C.

About 乱伦巴士

乱伦巴士 Corporation (NYSE: 乱伦巴士C) is a global leader in the design, manufacture, marketing and distribution of branded lifestyle apparel, footwear and accessories. The company鈥檚 highly diversified portfolio of 30 powerful brands spans numerous geographies, product categories, consumer demographics and sales channels, giving 乱伦巴士 a unique industry position and the ability to create sustainable, long-term growth for our customers and shareholders. The company鈥檚 largest brands are聽The North Face,听Vans, Timberland,听Wrangler,听Lee庐听and听狈补耻迟颈肠补. For more information, visit聽.

乱伦巴士 Corporation
Craig Hodges, O: 336-424-5636; C: 404-593-6049
Director, Public Relations
Craig_hodges@vfc.com
or
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Vice President, Investor Relations
Lance_Allega@vfc.com

Source: 乱伦巴士 Corporation